Posts Tagged ‘Internet Marketers’
Internet Marketers vs. Web Designers
This concept is confused by those who are new to internet marketing. I am going to try to make this a very simple explanation, yet please make sure that you contact me if you have any questions. This is very important and you should fully understand the difference between an internet marketer and a web designer before you choose to ask for internet marketing help.
Definition of Web Designers:
Web designers are those who are paid to design web sites for individuals or businesses. These people are usually pros with html code, php, and all of the other types of programming that is commonly found on web sites. They focus very deeply on the color schematics and graphics of a web page in order to produce the flashiest end result. Sometimes they even create sites in FLASH, which is a type of design that you may have seen on sites in the past with a lot of motion and movement on the page. Sometimes, the pages even have a short introduction scene. These designers can be very talented, and sometimes they charge very healthy prices for their services. I have seen some quotes as low as $5,000 and up to $15,000 for some business websites.
Even though the sites that typical web designers produce may be very aesthetically pleasing, you must ask yourself a very important question before pulling out your wallet. Do you want a nice looking site only, or do you wish to have a site that is designed to get you brand new customers. The two desires could change whether or not you go with a web designer or an internet marketer for your project.
Definition of Internet Marketing Help
Internet marketers do exactly what their name states, they market on the internet. The actual website in itself to them is not as important as the actual marketing of the website. This is not to say that the websites that an internet marketer produces are not aesthetically pleasing, because they certainly are attractive looking sites.
The difference is that internet marketers usually use a different web site design and mechanism in order to receive the most favoritism from Google. What good is your website, if you are not being sent new customers from the most popular search engines like Google, Yahoo, and MSN? Search engine marketing is crucial for internet marketers to acquire the success that they desire. However, do not think that search engine marketing is the only tool that internet marketers utilize. There are many other off-page optimization techniques that can be utilized to market one’s website, and this is a tactic that 99% of web designers do not wish to utilize with their customers.
John’s Philosophy for the Internet Marketing Helpline
My main goal of this article was not to diminish web designers or the skills that they possess. However, I did want you to realize that sometimes more than just web design is needed for you to have success with your new website. It can sit idle without many visitors per day, or you can choose the Internet Marketing Helpline to turbocharge your web marketing so that your new site actually reaches your prospective client base.
What is Social Networking
Social networking sites are the future of Internet marketing. The good news is that the opportunities for laser-targeted advertising are becoming a reality. Want to target 18-24 year old college graduate women who are engaged? Well, you can…in Facebook. The bad news is that, with this added power, comes much added complexity.
The traditional way of paying for clicks and optimizing links etc. for search engine optimization will not work in a world where the users generate the content…and decide amongst themselves what is popular and what is not. Internet marketers will have to become much more savvy to take advantage of this kind of opportunity. More good news is that there is still time to get an early adopter advantage in this space. It’s almost impossible to dislodge that web site that’s 8 or 9 years old from the number one spot in Google (I don’t care what anyone says they can do for thousands of dollars!) search engine listings, but…in this new arena…you could be that “old” site.
Some facts about social networking sites
MySpace had more traffic in 2007 than Google
Already, FaceBook has reached Google traffic levels
YouTube gets twice as much traffic as Google
These sites are DOUBLING every 6 months ; FaceBook adds 1 million visitors each week
In a typical month
30% of worldwide Internet users visit MySpace
29% visit FaceBook
35% visit YouTube
It’s not just kids discussing what they’re going to wear to the prom
Over 50% of MySpace users are over 35
Facebook even has 100k users over 64
